Six Ways to Integrate Social Media into Your Crisis Communications
This blog was originally published in MeetingsNet Magazine. As your attendees are headed to your meeting, they see a post on social media about a … Read more
Setting 2020 Vision
Social media can be a force for good. I believe that social media MUST be a force for good. Social media can also be misused … Read more
Who Has the Keys to Your Social Media Properties?
It happens all the time. A social media manager leaves your organization abruptly. Or, your freelancer is currently traveling overseas and unavailable. Worse – someone … Read more
It’s So Overwhelming
My Twitter feed was overwhelming this weekend. Not only was I having a reaction to the rapid-fire news scrolling by, but I felt compelled to … Read more
Your Social Media Program Isn’t Working – Here’s Why
Social media programs can be incredibly successful, abysmal, or somewhere in-between. There are brands that demonstrate clear success, and most do solid work, oftentimes with … Read more
Who Do You Trust?
This blog post started as a GDPR-related commentary about protecting our data and being good stewards of our clients’ information as social media consultants. Since … Read more
Wise Women Speak – Listen In
Recently I had the pleasure of joining Linda Pritcher and Lana Bastianutti, founders of Wise Women Speak, as a guest on their podcast. I shared … Read more
Negative Online Review? Respond with Grace
A terrible online review – it feels like one of the worst things that can happen to a business. But is it? Typically, online review … Read more
Your Privacy and Our Policy
Socially Professional’s privacy policy has recently been updated. If you’d like to review it, please click here: Privacy Policy
Creating a Social Media Customer Service Experience
When organizations create social media accounts, they are entering into a virtual (albeit implied) contract with their communities. That contract is simple, promising: Not to … Read more