Why Curate? (And what does that mean?)
The word “curation” has become very popular in the social media world, as practitioners look for opportunities to reach their communities in a way that … Read more
Social Media Strategy for Your Event – FICP Winter Symposium Takeaways
Event strategy and social strategy go hand-in-hand – something I’ve discovered along my career path as a meeting planner turned social media consultant. This week, … Read more
Honoring the Holidays on Social Media
Happy Hanukkah! Or is it Merry Christmas? Do you combine them with New Year’s and greet everyone with a blanket “Happy Holidays” on your social media … Read more
New year, new LinkedIn profile!
I know I’m a little early, but I want you to start thinking about a business goal for the new year. In particular, consider: What is … Read more
Still asking “why” about social media?
“If social media is for keeping in touch with friends, why do I need to use it for business?” “Social media” doesn’t describe something that … Read more